How It Works
How to Create a Photo Challenge
Launch a Photo Challenge in minutes with Explore to amplify engagement and streamline collection of User Generated Content (UGC).
What is a Photo Challenge?
A Photo Challenge is an interactive, gamified experience where participants capture and share images to complete tasks, earn rewards, and engage with brands, events, products or locations.
Customize Your Photo Challenge
Using our turn-key tools setting up aive your Challenge a name and write a description to inform your audience about the experience. Set the specific dates if your Challenge will run during a certain period. Ensure your Challenge is on brand by adding your logo and custom colors.
Add Unlimited Activities or Locations
Create a custom list of activities or locations where participants will check in with a photo to progress through the challenge. Locations are automatically mapped and business details provided to make your challenge a seamless experience for the user.
Set Milestones and Badges
Decide what levels of participation to encourage by creating milestones based on the number or type of photo check-ins completed. For instance, you might have a milestone for checking-in at five locations. When the participant reaches the milestone, they are awarded your badge.
Add Rewards and Offers
Rewards are incentives that participants earn by completing specific activities or reaching milestones. For example, when a participant completes all activities, they could earn an entry into a prize drawing or a discount off a product.
Launch
Seamlessly integrate your Challenge across your marketing and social media channels, allowing you to amplify reach. Automatically generate trackable, dynamic QR codes that drive participation and get results.
Analyze and Collect
Leverage our real-time analytics to gain valuable insights into how participants are interacting with your Challenge and content. Monitor activity levels, track progress, and evaluate engagement metrics as they happen.
Share Your Photo Feed in Real-Time
Leverage our real-time analytics to gain valuable insights into how participants are interacting with your Challenge and content. Monitor activity levels, track progress, and evaluate engagement metrics as they happen.
Gamification Designed to Amplify Participation
Collect leads
Supercharge engagement
Build brand loyalty
Enhance product awareness
Measure ROI
Generate buzz
Gather consumer insights
Increase foot traffic
Track engagement in real time
Integrate across marketing channels
Collect UGC
Drive social shares