Explore Challenges
Gamification for Product Launches
Launching a new product or building awareness around an existing one? Create immersive, gamified challenges with Explore that highlight product features, foster excitement, and encourage sharing.
What is Explore?
Explore is an experiential marketing platform that transforms real-world interactions into gamified challenges, ideal for product launches as it enables brands to collect consumer feedback and significantly boost product awareness through engaging, interactive experiences.
Popular Features for Product Launches
Create gamified challenges in minutes using our turn-key platform to supercharge engagement
QR Code Enabled
Check-in, vote, or access product information using QR codes for streamlined engagement
Photo Check-ins (UGC) and Feeds
Collect photos from launch events and share them across marketing channels
Product Discovery
Highlight product benefits and features through gamified interactions that drive engagement and build brand loyalty
Leaderboard & Activity Feed
Drive friendly competition and social proof
Digital Badges
Add custom badges to motivate participation and build loyalty by offering unique digital rewards for various achievements and milestones.
Offers & Rewards
As participants climb the leaderboard, they can inch closer towards fun prizes and rewards
“The platform is beautiful and easy to use, and we knew our audience would enjoy the experience.”
Bethany Bee, Digital Content Specialist at Explore Utah Valley
Countless Ways to Engage Consumers
Build and launch branded, mobile-friendly gamified challenges in minutes, to ignite participation and collect consumer data.
Digital Passport
Unlock stamps as participants complete activities
Photo Challenge
Motivate participants to snap and share photos for rewards and recognition
QR Code Scavenger Hunt
Create buzz with a QR code hunt at key locations
Loyalty Pass
Reward frequent visits with benefits and exclusive offers
Voting Challenge
Empower your audience to vote for their favorites with the scan of a QR code
Product Awareness Challenge
Increase product knowledge with an interactive challenge
Retail Challenge
Educate consumers with product-focused tasks in retail environments
Taste Off
Empower participants to sample and vote for the best new flavors
Check-in Challenge
Incentive your audience for checking in at any custom list of places or activities
Scavenger Hunt
Provide clues to locate QR codes for a fun in-store activity
Geo Challenge
Drive foot traffic with a location-based check-in challenge using GEO fencing
Selfie Challenge
Boost social sharing and UGC with a selfie challenge
Combine any of these ideas or start from scratch to create a powerful activation
What will you create?
Benefits of Explore for Product Launches
Build and launch branded, mobile-friendly gamified challenges in minutes, to education consumers, create buzz and gather valuable insights.
Real-time Feedback
Explore empowers brands with real-time, actionable feedback from consumers. This data is crucial for gauging initial reactions and making quick adjustments to product strategies.
Collect Leads
Streamline lead collection at your launch events through our frictionless onboarding process for joining challenges. Give consumers a compelling reason to share their information and scale your zero-party data.
Consumer Education
Explore facilitates in-depth consumer education about product features and benefits through engaging, experiential interactions. This helps consumers understand and appreciate the product’s value, driving higher conversion rates.
Build Loyalty
Create a custom rewards program featuring digital badges, discounts, and exclusive offers to maintain engagement well beyond the conclusion of your launch campaigns.
Data-Driven Insights
Gather valuable insights into consumer behavior and engagement to refine and personalize marketing campaigns, improve future product launches, and tailor offerings to meet consumer demands.
Create Buzz
Explore’s gamification drives word-of-mouth marketing and creates buzz around new products and offering, drawing in a broader audience and maximizing ROI for your product launch campaigns.
