Automate the management of your business listings with Generative AI
Seeker continues to lead the way in reshaping the visitor experience, propelling destinations and their partners towards new heights of engagement. We are thrilled to announce that Explore Places is now seamlessly integrated with Generative AI, a move that promises to redefine how destination marketing organizations and travel brands create content and drive engagement. This integration enables an effortless and efficient way to manage crucial business information and set the stage for a more engaging future.
AI-powered content creation for business listings, only on Explore
Explore: Content automation meets visitor engagement
Imagine having the power to effortlessly manage and share crucial business information with your visitors, all while saving valuable time and resources. With Explore, this is now possible. The platform's integration with Google Places has already simplified the process of managing business listings. The latest innovation brings Generative AI into the mix, making Explore Places the sole technology of its kind that fully automates the management of business listings for destinations and their partners. What does this mean for your visitor? A richer, more engaging, and accurate information, contributing to an overall improved experience when exploring.
What is Generative AI?
Generative AI is a groundbreaking technology that has gained widespread recognition for its ability to generate human-like text and content. By leveraging powerful machine learning algorithms, Generative AI can understand the context and nuances of a given topic and generate high-quality, contextually relevant content. This technology has already been employed in various fields, from content creation to chatbots, and now it's making its available to Explore to automate the creation and management of business listings and points of interest.
Generative AI for Explore Places
So, how does this integration benefit businesses and destinations? Generative AI on Explore enables our destination and brand partners to:
Enhance engagement
Craft engaging, original captions and descriptions that grab the attention of potential and in-market visitors. Never leave a business behind because of a lack of resources. Enhance business listings with unique and compelling content in a few clicks.
Drive organic traffic
With a dedicated listing page, each place on Explore is Search Engine Optimized (SEO) to drive organic traffic to your site. Now with AI-powered content creation, your listing pages will be filled with better ranking, quality content.
Save time and resources
Eliminate the need for manual content creation, freeing up resources for other critical tasks and ensure that your listings are always up-to-date with fresh and relevant content. Never again chase business partners to update their listings. AI will do it for you.
Stay competitive
Differentiate your destination with consistently impressive listings and adapt to changing trends and customer preferences swiftly and effectively.
How Places Fit into the Visitor Experience Platform Ecosystem
Places are crucial components in a Visitor Experience Platform (VXP) that make up the visitor hub, guides, and digital passports. As a destination marketer, leveraging AI technology to empower your visitors enhances their experience by providing a customized journey. Visitors benefit from tailored recommendations, leading to higher satisfaction and engagement.
DMOs also reap significant benefits. The AI-driven content creation reduces the workload on DMOs, allowing them to focus on marketing strategy while the platform automatically generates compelling content to attract visitors organically. Moreover, when visitors check in to places, DMOs collect valuable first-party data. This data enables marketers to create targeted remarketing campaigns, increasing visitor engagement where it might have once been lacking.
The Future of Explore
The integration of Generative AI into Explore Places marks a significant leap forward for Explore - Seeker’s Visitor Experience Platform for destinations and travel brands. At Seeker, our commitment has always been to empower destinations with the best technology, enabling them to, in turn, empower their visitors. With this streamlined integration, we're not only simplifying business listing management but also reshaping the entire visitor experience.
Ready to revolutionize your destination's appeal? Experience the power of Generative AI for Explore Places firsthand. Book a demo.
